Kaspersky Lab announced the release of the latest versions of its award-winning security solutions for home users: Kaspersky Antivirus, Kaspersky Internet Security, Kaspersky Internet Security- Multi Device and Kaspersky Total Security- Multi Device. These solutions boast enhancements to existing protection technologies, as well as a host of brand new features to ensure the highest levels of security for users’ PCs and their digital valuables.
Quick Facts
Cyberthreats have become a global problem and their number and sophistication continues to evolve significantly. Kaspersky Lab currently detects 325,000 new malicious files every day. Last year, the company’s products detected and neutralized a total of 6,167,233,068 threats. This figure has just been growing and with every passing day, the ‘bad guys’ are always coming up with something new. Kaspersky Lab’s latest research on Internet users showed that every third user does nothing to protect online payments. Let’s look at a few other numbers: 44% share their passwords with others, 15% do not limit apps’ permissions on their devices, 30% of social network users are ready to share personal info with everybody, 74% users couldn’t distinguish potentially malicious file, 81% of malware attacks have bad consequences and 33% result in money costs, almost every sixth Internet user lost money as result of cyberattack and 25% of Internet users had their account hacked.
Key innovations & Product Highlights
To add more, Kaspersky Lab’s Consumer IT Security Risks Survey 2015 showed, the number of Internet users that are concerned about their online privacy has significantly increased from last year. 70% of users are concerned that someone could gain access to their personal files, 61% worry that there may be programs on their devices collecting information about them, and 49% do not trust their own webcams – the cameras are known to be frequently used to spy on device owners. All of these issues require security solutions to find new ways of ensuring user privacy on their devices. The new versions of Kaspersky Solutions for Windows and other digital devices are designed with this in mind, incorporating new privacy protection technologies.
Social networks, advertising and analytical agencies often request information about users’ browser activities, their locations, search history etc. They access this information via the browser and can resell it, and use it to show contextually targeted advertising to the user. Private Browsing removes such data from the Internet traffic and reports any blocked requests to the user via a dedicated plugin (which is available for Mozilla Firefox, Internet Explorer and Google Chrome). Kaspersky Lab’s technology is different from other tools incorporated into browsers: the product does more than preventing users from being identified via cookie files, or warning sites that it does not wish to transmit data that could track users; it actually guarantees that this data will not leave the device.
It is also common for additional extensions to be incorporated on the user’s device without the user’s knowledge when freeware is installed. Those changes could affect the browser home page and default search engine, or install extra plugins and / or extensions etc. In addition, network and system configurations could be modified without the device owner’s consent. All these elements potentially encroach on user privacy, since some plugins and extensions may also collect information about users and their online behavior and use it for different purposes. Change Control* detects any process attempting to introduce such changes, reports that to the user and asks for the process to be expressly permitted, or blocked.
In addition, the updated Privacy Cleaner tool helps remove all traces of user activity from a Windows computer, including the browser history, the list of the latest documents opened etc. In turn, the Webcam Protection feature prevents the interception of images from the webcam, notifies users when it is accessed by legitimate applications and gives the opportunity to block all access to the camera.
Since the cyberthreat landscape is a constantly evolving subject, we strongly recommend users to regularly update their security products to the latest versions in order to ensure the latest protection advancements are in place. All Kaspersky Lab’s flagship home products include free automatic updates and upgrades and can be managed remotely via personal My Kaspersky account.
Renewed solutions
Kaspersky Antivirus – Essential Protection for Your PC
Kaspersky Anti-Virus is the foundation of our battle with the latest malware. It protects against malicious software, assesses the security of each website a user visits and identifies any suspicious program behavior. Kaspersky Anti-Virus also includes an automatic exploit protection system, which prevents malware from exploiting security gaps in legitimate applications and software used by millions of people across the globe.
Kaspersky Internet Security – Protects your privacy, your money & your kids from Internet risks
Kaspersky Internet Security provides premium PC protection to protect our customers from all types of Internet threats. In addition to antivirus and anti-phishing protection, it includes a range of other tools and technologies to help protect privacy, personal data and online payments. Kaspersky Internet Security also enables parents to monitor their children’s activity on the Web with the help of the Parental Control module.
Kaspersky Internet Security- Multi Device – The one-licence, multi-platform solution for PCs, Macs & Android devices
Whichever device you use when you’re banking, shopping, surfing or social networking online, the Internet holds the same security risks – including malware infections, cybercrime and phishing. So it’s important to ensure all your connected devices, and the personal data you store on them, are protected against all the threats the Web can deliver. Kaspersky Internet Security – Multi-Device is the easy-to-use, one-licence, multi-platform security solution that protects virtually any combination of PCs, Macs, Android smartphones and Android tablets to give you.
Kaspersky Total Security- Multi Device – Ultimate PC & other digital devices Protection for Your Home
For the ultimate PC, Mac and Android devices security solution, choose Kaspersky Total Security- Multi Device. It delivers everything you need to protect your multi-platform – including your digital identity and your documents, photos, music and passwords – against the latest, sophisticated malware and Internet threats. With special features that add further layers of protection when you’re online shopping or banking, it also secures your money and your accounts against cybercriminals.
Pricing, availability and upgrade options
Kaspersky Lab’s all new editions will be available from the Kaspersky Lab online store: http://www.kaspersky.co.in/homestore_India from 8th September 2015. It will be also available in IT retail outlets and major large format retail outlets. Registered users of previous versions can upgrade to the new edition free of charge, but they must reinstall the application.
Quotes
Mr. Altaf Halde
Managing Director – South Asia, Kaspersky Lab
“Personal privacy is everybody’s inalienable right, whether it’s in the real or the virtual world. This is why we at Kaspersky Lab do all we can to protect everything of value to our users – their personal files and privacy – from cybercriminals and other curious residents of the Internet. Naturally, these measures will be more effective if users follow safer Internet practices: protect their devices and accounts with strong passwords, avoid downloading files from untrusted sources, and run regular scans for cyberthreats on their computers. With the new range of Kaspersky Security Solutions, we are providing our users the control and visibility they need to secure their sensitive information while they are on the World Wide Web”