Anker Innovations has announced an aggressive roadmap to expand its dealer and distributor network in India. The company plans to add over 1500+ touch points nationwide in the ongoing fiscal year which will help the brand to expand further to Tier 2 & 3 cities. Anker Innovations has always been a preferred choice amongst the consumers for its advanced technology charging solutions (Anker), audio (Soundcore), robotic cleaners (Eufy), & portable projectors (Nebula). The company was recently announced as World’s No.1 Charging brand.
The company already has a strong online presence and a strong dealer network in Tier 1 Cities. Anker plans to add more than 1500 consumer facing channel partners across India by the end of 2022, and more than 3000 consumer facing channel partners by the end of 2023, in order to capitalize on business possibilities in important metro areas and Tier II and Tier III cities.
Anker Innovations also announces its Channel partner program, wherein partners will receive the best possible support to augment new markets for Anker products. The company has also established a robust onboarding process for new partners which includes special training. In addition, the partners will enjoy access to special pricing models, sales enablement support, benefit calculators and other sales and marketing material. The partners will also benefit with an Anker Expert assigned to them to assist throughout the customer engagement journey.
Anker Innovations has simplified the application process for dealers and distributors who wish to associate with the brand. The company has taken the entire procedure online to maintain the necessary safety protocols.