Prime Minister Narendra Modi’s ‘Make in India’ campaign is already making big splash in India as well as other geographies of the world, including US, China and Australia.
Already on a roll, this movement is set to create better value proposition for India as a favorable destination for setting up manufacturing base and in turn would considerably help the channel partners to enable better opportunities to succeed and increase their profitability ahead.
The government is already engaged itself in a campaign to highlight the country’s fast-changing investment liberalisation process. This is likely to catch the eyeballs of the global investors and already organizations such as Japan’s Softbank have clearly started to invest in India, in a big way.
There is no doubt that countries, such as Japan and China are set to considerably grow their investment stake in India. This can give Indian companies including the partners as well as the overall ecosystem to look forward to a new era of growth and prosperity.
Hence it is an ideal time for channel partners to seriously look into entering towards the product manufacturing side. They already know the business side and now the government machinery can help them establish their manufacturing expertise as well. This can surely enhance India’s overall manufacturing dreams and make the country a favorable destination on manufacturing front
Better local manufacturing capability will create better opportunities to sell localized products and hence, even the channel business will get a big boost and can grow exponentially in India.
Dinesh Shyam Sukha
Editor