Zotac is likely to launch more unique products like PCIe SSDs in components and 6 display out in Mini PC and all new Smart home product vertical which is based on IOT in 2016. In an exclusive interaction with B Swaminathan, Associate Editor, Cell IT, Deepak Gupta, Country Manager, ZOTAC India shares the company road map.
“Zotac is well known brand for NVIDIA graphics card and Mini PCs in India, we have top position in graphics card industry with maximum market share, As we know gaming and virtual reality business is booming we can see our business will flourish further and with the new distribution set up we can reach out to C& D class cities.”, he said.
Speaking about the company’s channel front, he said, “Zotac have sold record mid & high-end cards in 2015 resulting a good proposition on business books, We have started our own SSD and enter into storage solutions. Zotac believe in loyal partner business and grow with the partners, we across India have around 70 partners which works closing with our distributor and Zotac assist them directly with new product update, training material, incentives”
Deepak also said that brand pull from the users, product information to manage the inventories, 5 Years extended warranty on graphics card, best service policy are some of the key aspects that makes their products unique from others. He also assures product quality, availability and best after sales service.
“We do not repair any product in India, all RMA product goes back to factory hence we have replacement policy and that to with-in stipulated time, we have kept more than sufficient advance buffer to offer the best service in the industry and today ZOTAC is also famous for its very less failure in the product and best service practice in the industry.”, he said concluding that Zotac is coming with more unique products like PCIe SSDs in components and 6 display out in Mini PC and all new Smart home product vertical which is based on IOT in 2016.