NETGEAR®, Inc. (NASDAQ: NTGR), a global networking company that delivers innovative products to consumers, businesses and service providers, announced the appointment of Marthesh Nagendra, as Country Manager for India and SAARC region. A NETGEAR veteran with extensive experience in building the company’s channel partner base in India, Marthesh will spearhead new growth initiatives, focus on streamlining channel structure and partner base, enhancing quality of customer service and expanding retail presence including branded offline & online stores.
“India is a promising market for NETGEAR and we will continue to invest heavily in the region to drive stronger business growth”, said Simon Tsang , Vice President APAC, NETGEAR, “Marthesh will drive strong regional growth, strengthening our business model and provide leadership to our channel and solution partners in the region. His strong industry experience and deep knowledge of NETGEAR culture, technology and business philosophy will be invaluable in growing our brand multifold in India & SAARC.”
NETGEAR will move purely into solution based selling across its range of innovative networking products that connect people, power businesses, and advance the way humans live, work and play. For instance, the company plans to deploy robust Wi-Fi systems in high-end homes with ORBI, tap ever growing home automation market using ARLO, NIGHTHAWK & ORBI and offer high-bandwidth streaming, Private Cloud and 10G switches to suit requirements of bandwidth intensive audio-video, ISP and Surveillance applications. NETGEAR’s award winning NAS will address the storage solutions for all while an extensive range of Wi-Fi solutions will continue to offer wireless network solutions with longest warranties and low maintenance.
NETGEAR is rolling out an aggressive partner program to recruit, train, certify and support a wider base of solution partners in India & SAARC. The NETGEAR Solution Engineer Certification program will additionally ensure that all those who sell NETGEAR solutions in the region are well trained and duly certify to support customers across home, business and service provider market segments.
On the retail front, the company intends to open around 50 partner managed NETGEAR retail outlets across India which showcases entire range of NETGEAR products to improve visibility, customer touch and prompt support for its extensive range of Wireless, Storage, Security and home automation products.
To deliver enhanced customer connect, NETGEAR has earmarked plans for larger presence at key trade shows and rolling out engaging web, mobile, social and other brand building campaigns.
“For over two decades, NETGEAR’s networking solutions have continually expanded limitless boundaries of speed, connectivity and intelligence. Our award winning innovative products connects the world, people to people, people to things and things to things, within the smart home and outside in this increasingly mobile world, to upgrade and elevate people’s lives,” said Marthesh Nagendra, Country Manager, NETGEAR, India and SAARC,”A growing number of devices today have the intelligence to speak to each other without an intermediary, through the connected home and mobile networks made possible by us. NETGEAR strives to create a new and better relationship between you and your world and to help you thrive,” he added.